Be a LGBTQ+ ally with your businessDid you have fun last week during #YYCPride? Maybe have some flags up at your business, or a pride drink special? Did you make a post...
What is a Marketing Strategy?At the Club, a Marketing Strategy is a document to follow as a road map for all your marketing activities. We love to work with our...
Why shop local?You hear all the time, especially during the holiday shopping season, that you should shop local. Ever wonder what kind of impact it...
Giving back as a small businessWe all like to do what we can to give back to our communities. As a business, big or small, there are always ways you can do this within...
Imposter syndrome as a business ownerHave you ever felt like you've only gotten to where you have with your business because of dumb luck? Or that you don't deserve to be...
WE <3 LOCAL: Gift GuideLooking to shop local in Calgary this holiday season? We've got a whole lot of suggestions of places you can buy from this holiday...
Let’s talk about who gets funding for businesses, and who gets left behindThere’s something we gotta talk about: raising capital and funding a business as a woman, LGBTQ2SA+ or BIPOC person. Did you know that...
Questions to ask your brand identity designerGetting a brand identity made, when you have no idea how the process works or what is involved, can be daunting. However, its YOUR...
Naloxone saves livesWhat are you carrying in your bag? Keys, wallet, lip balm... and your naloxone kit!? Naloxone save lives. By just being the person near...
Client Touchpoints: Build RelationshipsIf you’re running a service based business, how many interactions do you have with each client before you fulfill the service? And then...
Should you hire a marketing firm or an employee?There comes a point with developing your business where you will probably need some help in either designing or implementing your small...
